Blogging is important for every business. Whether you trade online or from a physical address your websites blog is a great marketing tool.
Or at least it should be.
An active blog with interesting and helpful articles can attract new readers to your website.
And your blog content can turn those readers into buyers.
Which is all well and good. If it wasn’t for having to create all that content in the first place.
But hopefully I can help smooth the process of writing for your blog.
I’ve posted tips and articles on how to write a blog post. They will help you and your team to create content.
Check out these articles:
Three ways to republish old content
Never forget old blog posts. They can be a valuable resource. 
But you need to breathe new life into them.
Even if it bombed first time around republishing an old blog post can be an easy and quick way to engage with your readers. As well as bringing in new traffic from the search engines and social media.
In this blog post I look at three ways you can republish content.
But a heads up. Republishing doesn’t just mean altering the date on your post. You do have to do some work.
But the rewards make it worthwhile.
How to write a blog post 
All you need to know really. That’s not strictly true.
This is my process. The techniques and processes I use when I write a blog post.
Not everyone is the same of course. But if you are struggling with how to write a blog post this article will help.
But it’s a long read.
If you’ve only got a few minutes why not download my eBook and save it to your hard drive? Or even print it out to read later.
Everything in the original blog post and more has been included in the eBook.
It’s totally free and all I ask is you sign up to my newsletter.
You can grab your free copy of How to write an awesome blog post here.
How long should a blog post be?
It’s a good question. It’s also a question I’ve sometimes asked myself. 
How words should a blog post have?
It’s an interesting question. But there is no right answer.
Though you will find plenty of so-called experts who think they know. But they all differ in their views.
In this blog post I give my opinion on how long a blog post should be.
Give your copy a big fat KISS
Not literally. This is another article in the how to write a blog post series.
It’s a plea for simplicity. Keeping it simple will make your copy readable. It will also help sell your products and services.
What’s not to like?
Unfortunately many of us fill our copy with jargon. Or complicate things to show how cleaver we are.
Your readers and customers aren’t interested in any of that.
They want things to be simple and easily understood. Especially content they are reading on the internet.
10 words that really do my head in a lot
This may be a bit of a rant. Hopefully though this post is constructive. 
But there are words and even punctuation you should avoid in your copy.
There are other words I could have included. But these really get my goat.
Needless to say this is a personal list.
But I think you will come around to my way of thinking after reading through this post.
Best Productivity Tool – The 50/20/50 Rule
Here is something different.
We all get distracted. Whether you’re writing, designing or trying to plough through the accounts. Many of us aren’t as productive as we know we should be.
There is always email to check. Social media to update. Or a kettle to be boiled.
We’ve all been there.
But I have to say my productivity levels have gone through the roof since I discovered this technique.
The 50/20/50 rule will help you get so much more done.
Give it a try. You won’t believe how effective it is.
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