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Hull City of Culture

hull city of culture

As a freelance copywriter based in Hull I’m proud of my city.  I live and work here and, despite having clients all around the country, Hull is, and always will be, my base.

The place isn’t always seen in the best light and gets put down a lot, usually by people who have never actually visited the city, but this year there will thousands upon thousands of new visitors as Hull becomes the 2017 City of Culture. [Read more…] about Hull City of Culture

10 words that really do my head in a lot

words not to use in your marketing copy

 

 

 

 

 

 

 

 

Words we don’t need in our marketing copy

OK, I admit I shoehorned as many superfluous words into the title as I could. But, they kind of make my point.

There are some words you don’t need, or should never use, in marketing copy but many of us throw them in without thinking.

[Read more…] about 10 words that really do my head in a lot

How to Write a Blog Post

how to write a blog post

In this article we will look at a 10 step process on how to write a blog post. It’s a long read and there are a few hoops to go through before putting pen to paper, or rather fingers to keyboard, but follow the formula and I’m confident you will soon be cranking out better blog posts than ever before.

[Read more…] about How to Write a Blog Post

SEO copywriting for your website

how to write seo content

Oh the ancient mysteries of SEO copywriting.

I, as I’m sure you do, regularly receive emails from SEO ‘gurus’, who take great delight in telling me how awful my website is.  And how it can’t be found on Google for any semi-relevant keyword.  The guru’s email then goes on to tell me how all this can be easily fixed by utilising their SEO tactics; for a whopping fee of course. [Read more…] about SEO copywriting for your website

How long should a blog post be?

how long should a blog post be

There is a very easy answer to that.  As long as it needs to be.

Those with a short attention span or who enjoy brevity can stop reading now. [Read more…] about How long should a blog post be?

Hull, New York, Paris. Copywriter has laptop. No need to travel

hull copywriter

The world is a small place and getting smaller. The wonders of the web, email, and Skype means anyone can work anywhere remotely.

[Read more…] about Hull, New York, Paris. Copywriter has laptop. No need to travel

Oureaching your infographic for free

mailbox outreaching your infographic
So you have a shiny new infographic.  Your designer has done a great job illustrating your words and statistics producing an informative and eye-catching package.

[Read more…] about Oureaching your infographic for free

Why your business needs to hire a freelance copywriter

why your business needs to hire a freelance copywriter

 

 

 

 

 

 

 

 

If you’re reading this it means you are probably thinking about hiring a copywriter.  But maybe you just need a little more convincing?  It’s understandable.  Especially if you haven’t worked with a writer before.  But, here are a few reasons why you shouldn’t hesitate any longer. [Read more…] about Why your business needs to hire a freelance copywriter

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If we haven't met before....

Hi, I'm Craig Ellyard a B2B & B2C copywriter.

A specialist in online content, I have been a business writer for nearly 20 years.

Learn more about me and how I can add value to your business by Clicking here

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